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Smart Hanger — a clothes hanger with an NFC tag and a phone tapping it

NFC hanger tags for retail

Turn browsers on the shop floor into subscribers who buy again

A shopper holding your garment taps the hanger, claims your 10% off, and joins your email or loyalty list. That's a customer you can bring back with every new drop and sale — and you see exactly which store, department and rail earned them.

Set up your store Store login

Sticker studio

Give shoppers a reason to tap.

29 mm round NFC stickers · Organized by location

JUST TAP
Round NFC sticker29 mm

01 · Choose a finish

02 · Add your message

8/36 characters

Your design, grouped by store location. Your destinations, quantities, and tap totals stay together.

Continue to store setup Open my store dashboard

What you get

What marketers get

What one store learns in a week, a chain learns across every location — and eventually across the whole country. All of it from taps alone, with no shopper personal information involved.

Available now

Pure observation — no backend integration, no promo codes required.

  • Segment-level traffic attributionKnow whether women's, men's or kids' is winning you the most new subscribers — and put next season's budget behind it.
  • A/B testing on landing pagesSend taps to two versions of your offer page and keep the one that turns more shoppers into subscribers.
  • A/B testing on tag copyTest "10% off" against "Early access" on the rail and roll out the wording that earns more taps.
  • Time-of-day and day-of-week patternsSee when shoppers engage most, so promotions and staffing land in the hours that pay.
  • Device and OS splitKnow if your in-store audience is mostly iPhone or Android, and design your signup page for the phone they hold.
  • Coarse locale signalSpot tourist-heavy or bilingual stores and offer the page in the language that converts.
  • Cost-per-touchpoint benchmarkingPut the cost of each in-store subscriber next to your paid social and search cost per lead — and move spend to the cheaper one.
  • Native analytics integrationTaps arrive tagged in the analytics and email tools you already use, so revenue from these subscribers is reported where you already report revenue.
  • Cross-store comparisonRank every location on subscribers earned and copy what the best stores do across the estate.
  • Zone-level attributionLabel each rack and see which fixtures and window displays actually earn subscribers, not just footfall.
  • External trend overlayLine taps up against weather and local events to time campaigns when shoppers are most responsive.
  • Seasonal and holiday trackingSee which departments spike through the retail calendar and plan next year's offers with evidence.

Coming soon

Coming soon

On the roadmap — here's what's next.

  • Conversion tracking on completed signupsTap-to-signup rates, shaped around your specific signup platform.
  • Cross-retailer category benchmarkingUnlocks once there is enough volume across the network.
  • Automated tag health alertsFlags when a segment's tap volume drops to near zero.
  • National rollup dashboardsState and country-level views for multi-location chains.

No customer data. Ever.

Smart Hanger never collects or stores personal information about shoppers. No names, no emails, no phone numbers, no device identifiers, no cookies set on their phone. We record only the hanger that was tapped, its store and segment, a coarse device type, and the time. Everything personal happens on your signup page, under your own privacy policy.

  • • Tap events are anonymous by design
  • • No cross-site tracking or profiles
  • • Your pixel, your consent flow
  • • Clean campaign attribution via UTMs

Your next customer connection starts here.

Tell us about your store and where each department should land. Your tap links are ready the same day — you just place the stickers and watch the taps arrive.

Set up your store